‘Where did you buy your new outfit from?’
‘Where did you find that beautiful coffee table?’
‘Please share the link to the hard drive you ordered yesterday.’
Sounds similar to your daily life conversation?
If you said NO, we don’t know under which rock you live.
Around 80% of people have placed an online order in the past year. Some of them have bought from the established giants, whereas others have chosen to support local businesses. So, if you are a business owner, is there a place where your audience can buy from you directly?
Do you own a website?
Do you need a website?
Is a website a necessity?
Well, after working with professionals from around the world, we feel worthy enough to answer these questions for you. Keep on reading because we are going to spill the secret about why you need a professional website for your business.
Easy access to your business
When your business is launched on a beautiful and functional website, your potential customers can easily connect with you. They can study your brand values, explore your products and services, make a transaction, and whatnot.
According to a study on Americans, they spend almost an entire day per week on the internet. The mobile users were found to be active for at least 5 hours a day on the web. What do these numbers convey?
These numbers show the behavioral change humankind has gone through. People in today’s generation consider online stuff. For example, for Americans, if your business is not online, you are considered to be a beginner or even unprofessional. Although the survey is from America, the thought process is similar to even the Indian or European market. Therefore, make sure you don’t show up as an unprofessional business owner.
Runway for your products and services
Suppose you have 100 products. Can you manually show these 100 products to every customer that visits your business?
Maybe you can when you have 5-10 visitors. But what about those days when you have 100s of visitors?
It’s not possible. But when it comes to websites, you can showcase your 100 or even lakhs of products without any manual labor.
Websites provide you an excellent space to share your products, sell them, get feedback and collaborate. So, if you are a product-based business, this is a non-negotiable deal for you!
Get in touch with a web developer who can create an aesthetic yet functional website according to your business. Don’t forget to include unique features to make your products/services stand out.
A lead magnet for your business
Consumers typically use a company’s website to find and interact with businesses according to 63% of respondents. That’s a sizable portion of the market. We leave the math to you when we say 93% of online experiences begin with a search engine. Isn’t it another convincing justification for your business to have a website?
We are sure you’ll agree because you don’t want to miss such a large number of potential buyers. The time has gone when people had time to shop physically. The world has changed and so do your customers. Be it a pandemic, time limitation, or habit of shopping while scrolling through the internet, customers are now available online. So, isn’t it smart to sell where customers are?
A place to share your story
We all have a story that we want to share. How did we begin? How did we deal with every hurdle? What got us started? And much more.
These stories play a major role to build a long-lasting relationship with your clients. On your website, you have the liberty to share your raw self. It allows you to share who you are and why you are doing what you are doing. No matter how technologically advanced we become, a human heart is moved by human connection. So, hop on to build the emotional connection with your online audience via the about us page of your website.
And trust our words, in the world of millions of businesses, these personal spaces are what you need to stand out!
No risk of losing your client base overnight
Did you hear the news that Instagram was going to get banned in India?
Or let’s ask, didn’t you witness how India waved goodbye to Tik-Tok?
Of course, you did.
Many new businesses lost millions of eyeballs overnight. Imagine what you will do if that happens to you? Do you have a plan B?
Or starting from zero will be your only option?
We’d advise you to distribute your customer base to the entire web. There’s no point keeping all your eggs in one basket because who knows which application can become the next Tik Tok!
Spread your reach to different platforms and divert them to your website.
No matter if any application comes and goes, Google is not going anywhere. So is your business!
Showcase client’s love
What builds trust between any business and potential customers?
Your story and reviews from previous clients. No matter how advanced we become technologically, the human touch can never be overpowered. Whenever there is a trace of humans, trust builds up effortlessly.
You might have heard experts saying upload as many online reviews and testimonials as you can. But where should you upload them for lifetime access?
The answer is your website. It is one of the best places to show how far your business has come.
It takes 4 website visits for a new client to make a transaction on your website. And a single bad website experience can take away your 88% client base.
Yes, that’s shockingly true. A beginner-level website can kill your first impression. This will directly affect the sales value negatively. And, I am assuming that is not what you want.
So, drop the idea of using a drag-and-drop website for your business. The wiser option would be to get a professional website from an experienced website developer. It will keep the visitors hooked and build credibility towards your brand.
Having a professionally designed website opens up an ocean of opportunities for your business. It helps to increase your sales, bring new visitors, and overall growth of your business. It helps you to step into the competition, fully prepared. Now you know why owning a website is crucial for your business.
If you have made up your mind, you can seek help from GetCatalyzed to get your professional website ready. We are aware of the trends in the global market. Our previous clients have experienced higher conversion rates through their websites. (view some examples)
Spit the doubt and join hands with experts, today!
Spit the doubt and join hands with experts, today!